The History of Diesel Watches

Published on by dieselwatches

Today Diesel Watches are probably one of the most renowned and popular urban style designer fashion watch brands but it is only in the past 15 or so years that the brand has become firmly established in the fashion market. Diesel was originally founded back in 1978 by Italian designer Renzo Rosso yet failed to become internationally regarded until 1991. Advertising is a huge part of the success or failure of a brand and it was partly due a very much in-ya-face marketing campaign that the Diesel brand was brought to the forefront.

The style of Diesel including the range of Diesel watches very much target the younger market and sit in between the exclusivity of high end brands and the high street making the pieces of outstanding quality yet still affordable. The style of Diesel watches as a collection conveys personality and creative flair and the various clothing and accessories start trends as opposed to following.

Diesel watches take into consideration high style and a sense of urban culture as well as featuring the latest and most innovative technology with an array of high tech features. Classic styles are chic and sophisticated whereas the Diesel Black Label range creates watches with quirky and unusual features and something a little more unique and stylised.

Diesel Watches are fashionably timeless as they do not follow specific trends and therefore they are a perfect investment which will add statement style to any outfit and for any occasion.
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